Lees of Scotland
To work on a packaging brief for Lees’ snowballs and teacakes was a dream come true for us. Clean and unfussy, the design uses crisp photography with real appetite-appeal. Our redesign has helped increase sales of the two by 25% in the first half of 2013. And it has helped Lees expand their offerings to a UK wide retail market.
It has been so successful that Lees’ are literally struggling to produce enough of them. A result by anyone’s standards.
Naturally, they then asked us to redesign their confectionery bar range to fit with the new style and improve shelf standout. The new range of eye candy is in shops and advertised in the press. Lees saw an increase in growth and distribution early on.
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