Edinburgh Napier University - Creating awareness

https://www.youtube.com/watch?v=J4hY8Bmqws8&t=1s

Institute for Sustainable Construction, motion graphics video

BACKGROUND

As part of the University, The Institute works with key industry organisations, businesses and has supported over 300 companies.

OBJECTIVE

Create a simple video that communicates the role of the Institute of Sustainable Construction and fits with the University's existing branded communications.

WHAT WE DID

We created a video for the Institute for Sustainable Construction that utilised the University’s existing brand assets and stings. The animation brought the Institute to life, while working with the overarching University brand.

Key to the successful delivery of this project was using a simple illustration style to convey the aims and benefits. A style that needed to communicate the Institute's key messages without the use of a voice over.

SERVICES USED